Ladies and gentlemen, meet the sublime and perfect Cachemonet.
Dearest friends, family members, aquaintances, lovers, colleagues, and trusted confidants,
I come to you today to discuss an important matter in my life that you will need to be aware of for our relationship to continue. I have decided that moving forward I will communicate solely via animated GIF images from Season 5 of RuPaul's Drag Race. Simple words do not convey the nuance and emotion that can be encapsulated in a RuPaul's Drag Race GIF. Why am I even typing words right now?
In order to ease you, my loved one or potential communicator, into the process, I'm going to walk you through a few scenarios. See if you [...]
There's a new GIF-like thing called a Coub. They're easy, and you can make them with sound, too, if you want — all Coub asks, it seems, is for access to your Facebook account. I was never a particularly accomplished GIF-er, and this took me about two minutes to make, including the one-minute rendering period. It's fun but also a little stressful.
(The above Coub isn't particularly riveting, but it's taken from one of the only videos I "own" the rights to, although I don't think that matters in the 10-seconds-and-fewer world of Coub-ery.)
Before accepting a lifetime achievement award at the Webby Awards last night, Steve Wilhite, the man who invented the GIF back in 1987, ruined everybody's day by reintroducing the great pronunciation debate of our time: How do you pronounce "GIF"? Here he is in an interview with the New York Times Bits blog yesterday:
“The Oxford English Dictionary accepts both pronunciations,” Mr. Wilhite said. “They are wrong. It is a soft ‘G,’ pronounced ‘jif.’ End of story.”
First of all: here's a relevant GIF.
And alternatively: Steve Wilhite is wrong. Steve Wilhite admits that he has never even made an animated GIF himself. [...]
The New Republic is explaining GIFs to, sweetly, "the uninitiated":
There’s a depth that can’t be had from traditional photographs; it feels both familiar and different. The eye stares at it, trying to make sense of what’s going on—how could there be depth in a two-dimensional image? And then the GIF just keeps going and going and going, drawing the onlooker away from whatever else awaits in that Twitter stream and the twenty other tabs beside it. “You have to watch it play out. When it plays out you can watch it again. It takes care of that click for you,” Repeat says. GIFs, unlike much of the rest [...]
The moving GIF started making its come-back a few years back, but only in 2012 did writers really agree to call the phenomenon in terms of a GIF Renaissance. It is, after all, the quarter-century anniversary of these fun looping pictures. The Oxford Dictionaries even named “GIF” word of the year, beating out “YOLO,” and rightly so. Ann Friedman wrote a good overview of what journalists need to know about the animated GIF, while Jezebel explained the reaction GIF.